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How to send activities to Zapier using Webhooks
How to send activities to Zapier using Webhooks

This article will teach you how to automatically send your email activities to Zapier using outgoing Webhooks.

Updated over 7 months ago

Webhooks are available on the Mixmax Growth + CRM plan and above. Check out our pricing page for more information.

While you can automatically BCC your Zapier CRM on our Small Business plan and above, on Growth, you can automatically send your email activities to Zapier via Outgoing Webhooks.

To learn how to send information to Mixmax from Zapier using Webhooks, please visit Connect Zapier to send information to Mixmax using Webhooks.


Outgoing Webhooks

With Outgoing Webhooks, you can send your email activities to any system that supports webhooks via a rule set up in Mixmax.

In the example below, we will set up a Mixmax rule to automatically add recipients to a Google spreadsheet using Zapier when they reply to our sequence email.

1. Create a new Zap in Zapier

Under Trigger, click Choose App. Then search for and select Webhooks by Zapier:

Choosing a Trigger App

2. Choose a Trigger

Click Choose Trigger, select Catch Hook as the trigger, and click on Save + Continue.

Selecting webhooks

3. Copy Zapier webhook URL

On the next screen, click on Copy to copy the webhook URL to the clipboard.

Copying the webhook URL

4. Create your Mixmax Rule

Go to your Mixmax Rules page and click Create a Rule.

Creating a new Rule

From the Trigger menu, choose Email and select I receive an email on the next screen.

Choosing the trigger app

Next, choose a Filter and select Is a reply to sequence - then choose the desired sequence from the list and click Continue.

Adding a filter

Next, from the Action menu, click Webhook.

This is where you paste the webhook URL we have previously copied over from Zapier.

Webhook URL

Optional: Here, you can set your Transforms to specify which information to send to Zapier. See Mixmax Webhook Transform Language for more info. Or, leave it empty to receive the entire payload from Mixmax, then set your preference directly from Zapier.

Transforming the webhook

Click Activate & Close.

Saving the Rule

5. Set up your Zap

Finish setting up your Zap from Zapier by adding a Zap Action to POST the data from Mixmax to a connected Google Spreadsheet or an App.

Be sure to test your rule so Zapier can have examples to pull from in order to continue setting up your Zap.

Setting up a Zap

To view the event structures of the webhook payload that Mixmax sends, please visit Mixmax Webhook Event structure.

Please visit this article from Zapier to learn how to Create a Zap. Also, please see Webhooks by Zapier for more info.

If you have any questions regarding Zapier, please reach out to Zapier Support.

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