Smart Send works when you send individual messages or schedule a sequence to dozens or even hundreds of recipients. Below are details on how this feature works.

Once your message is composed and ready to be scheduled, click the Send Later button. You'll see the bar graph directly below the calendar picker, and hovering over each bar shows the time in your time zone. If you click one of the bars (we'd suggest the tallest), we'll populate the Smart Send time in the text field for you to confirm. Once you hit Schedule Email, your message will be scheduled for sending. The graph will always show you the best time within the next 24 hours.

Once your message is composed and ready to be scheduled, click the Smart Send button within the Mixmax add-in. Smart Send is the default mode and works precisely the same as the Gmail version, as explained above.

What's different is that after clicking Schedule Email, you'll be prompted with a confirmation dialog that lets you cancel.

When you click Activate Recipients, you'll see the option to activate With Smart Send in the Add Recipients modal window.

When you choose Smart Send for a sequence, Mixmax will automatically send each stage at the next time each recipient is usually most active. If there isn't enough data to determine it for a specific recipient, the sequence will default to sending the message as soon as you activate the sequence.

Please remember that if you use Smart Send on your sequence, it will apply to all future batches of recipients.

Mixmax uses data based on your recipients' activity. Activity refers to opens, clicks, downloads, replies, and meeting confirmations—the same information we track in your Live Feed. The Smart Send time is calculated based on when that recipient is most active.

If your message is scheduled for multiple recipients, we'll show the best time based on the activity of all recipients listed. The graph changes when you add or remove recipients on the draft.

Even if you haven't contacted the recipient before, we may still be able to recommend a time if they have activity from other Mixmax messages. If there isn't enough data for that recipient, we will fall back to checking activity records across the domain.

We require some data, so there may be times when there isn't enough to provide a reliable estimate. In those rare cases, this is what you can expect to see: