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How to add unique CC/BCC for recipients in Sequences
How to add unique CC/BCC for recipients in Sequences

This article describes how you can add unique CC/BCC email addresses for each recipient of your sequences.

Updated over a week ago

Sequences are available on the Mixmax Small Business plan and above. Check out our pricing page for more information.

For each recipient in your sequence, you can CC (or BCC) different recipients, for example, if you want to send a message to multiple people from the same company/domain. Just add a column with the title "CC" (or "BCC") β€” no quotes β€” in your CSV. For each recipient (each row), specify the addresses that you want to CC. If you want to CC multiple addresses, separate the addresses with a comma. If some recipients don't have any addresses to CC, just leave that cell blank.

If the CC'd (or BCC'd) recipient opens the email, this open event will be attributed to the primary recipient of the email. The same goes for clicks, downloads, and replies. Be especially careful here if you're BCC-ing your coworkers - when they open the email, it will look as though the primary recipient opened the email.

If you want to give your coworkers visibility into who you're emailing, we suggest creating a Group and syncing your emails to your Group Live Feed. You can also create custom searches in your Insights dashboard to get actionable analytics on your team's use of sequences.

CC or BCC the same address for every recipient

Want to CC or BCC the same address for every recipient in your sequence? You can specify a sequence-wide CC and/or BCC address on the Confirm step of your sequence or the Settings tab if your sequence has already been activated.

What happens if you use both?

If your sequence includes both a CC column and a sequence-level CC address, it will use the recipients-level column, not the sequence-level CC.

If one of your recipients has a blank cell in the CC column, it will use the sequence-wide CC address for that recipient.

The same goes for recipient-level and sequence-level BCC addresses: the recipient-level address takes precedence, and if it is not present, the sequence-level address will be used.

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