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What is Mixmax?

A quick overview of Mixmax — what it does, how it works, key capabilities, and which plan fits your workflow.

Mixmax is a lightweight platform inside Gmail and Outlook that helps you follow up and follow through. It sends your follow-up emails for you, shows who opened them, reminds you when someone goes quiet, and lets people book a meeting with you in one click. You keep working in your own inbox. There's a free plan, and you don't need a credit card to start.


Who uses Mixmax

Anyone whose work depends on following up with many people: founders, recruiters, consultants, agency owners, account managers, and sales teams. Many people use Mixmax on their own. Teams add shared templates, CRM sync, and team reporting. You don't need a sales process, an admin, or a CRM to get started.


How Mixmax works

Mixmax runs as a Chrome extension for Gmail or an Outlook add-in, plus a web dashboard at app.mixmax.com to manage sequences, reports, and workspace settings. You keep using your existing email — Mixmax adds capabilities on top of it.


What you can do with Mixmax

Send personalized emails at scale

Create multi-stage Sequences that automatically send follow-up emails, create tasks, and schedule calls — personalized for each recipient using merge variables and CSV uploads.

Track email opens and clicks

See who opened your email, when, and how many times with real-time email tracking. Get desktop notifications so you can follow up at the right moment.

Book meetings without back-and-forth

Share your availability with one-click meeting scheduling links embedded directly in your emails. Recipients pick a time, and the meeting is automatically added to both calendars.

Automate repetitive workflows

Set up Rules to automate actions — like creating a Salesforce task when someone opens your email, or adding a recipient to a sequence when a deal reaches a certain stage.

Connect to Salesforce or HubSpot

Mixmax automatically syncs emails, meetings, and sequence activity to Salesforce or HubSpot. Admins can configure the CRM integration at the workspace level so the entire team stays in sync.

Make calls from your browser

With Mixmax Calling (available as an add-on on the Mixmax Pro and Mixmax for Teams plans), you can dial prospects directly from Gmail or a sequence task — no separate dialer needed. Calls are logged to your CRM automatically.

See what's working across your team

Managers can track team activity, sequence performance, and individual metrics from the Mixmax dashboard and Mixmax Insights in Salesforce.


Plans and pricing

Mixmax offers a free plan that never expires. Each month it includes sequences to 50 people and 20 tracked emails, plus unlimited reminders, templates, and scheduling links. Paid plans start at $29 per user per month, billed annually. To see which features are included in the Mixmax Pro trial, check out our pricing page.

See the pricing page for current plans, or what's included in the Free plan.


Get started

Ready to try Mixmax? Here's how to get going:

  1. Install the extension — add Mixmax from the Chrome Web Store or set up the Outlook add-in.

  2. Join or create a workspace — if your company already uses Mixmax, you'll be prompted to join your team's workspace.

  3. Send your first tracked email — compose an email and send it with Mixmax tracking.

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